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info@nexasolutions.ioHealthi: AI-Powered Insurance Guidance
How Nexa Solutions developed an award-winning Generative AI virtual advisor that revolutionized customer experience for Irish Life and Canada Life Group.
European Technology Hackathon Winner - Recognized for innovation and impact
The Challenge
Complexity in Health Insurance 🤯
For customers of Irish Life and the broader Canada Life Group, navigating health insurance options is often overwhelming. The sheer volume of plan variations leads to customer confusion and unnecessary friction in the sales process.
The Goal: Simplify the customer experience and free up human advisors from routine explanation tasks, allowing them to focus on high-value advice.
Project Requirements
- Simplify complex health plan comparisons
- Reduce customer confusion and friction
- Prepare customers for advisor conversations
- Ensure strict data security and compliance
- Scale for enterprise-level usage
The Solution
The Healthi Virtual Advisor 🤖
The project team developed Healthi, a groundbreaking Generative AI initiative that earned recognition at the European Technology Hackathon. Healthi acts as a specialized virtual advisor, revolutionizing how customers interact with product information.
Intelligent Guidance
Healthi guides users through the multitude of health plan options, clarifying benefits and comparing choices in real-time.
Advisor Preparation
It ensures customers are well-informed, significantly raising the quality of conversation before they engage a human advisor.
Robust Technology
Built on a secure, multi-model AI architecture including GPT-4 Turbo and GPT-3.5, hosted in an isolated cloud environment.
Data Security & Compliance
Maintains strict data security and compliance through isolated infrastructure and enterprise-grade security protocols.
The Results
Executive Momentum and Business Value ✅
The success of the Healthi prototype quickly translated into critical strategic and financial backing.
Unlocking Momentum
Executive Endorsement
The initiative secured direct strategic investment and dedicated resourcing from senior group leadership, including the European CIO and the European CEO. This high-level buy-in confirms the solution as a strategic priority.
Strategic Impact
Recognition at the European Technology Hackathon validated the technical approach and business value, accelerating enterprise-wide adoption discussions.
Customer Experience Transformation
Simplified navigation of complex health insurance options, reducing customer confusion while freeing human advisors to focus on high-value consultations.